We understand consumers. We understand brands.
We take that knowledge and design products for the real world.
We're the Leverage in R&D/Leverage®.
We call it Structural Brand Development.
We specialize in consumer packaging that delivers real-world advantages and becomes a catalyst for brand growth. We’re inventive. We’re creative. We work with consumers to tap deep into the heart of the brand experience, utilizing cutting-edge research methodologies for exploration and validation.
NEWS: R&D/Leverage plays a role in XOG Wines success.
Download Design Overview brochure.